MSP WordPress Themes and Templates: When They Work and When They Cost You Leads
An MSP WordPress theme can launch a site fast or quietly cost you leads. See when templates work, what to test before you buy, and when to go custom.
Rhett Collver
B2B SEO Strategy for Tech Companies: From Keywords to Pipeline
A B2B SEO strategy for tech companies that starts with the deal: keywords by buying stage, decision pages and pipeline-based measurement.
Website Redesign Cost for Tech Companies in 2026
What a website redesign costs a tech company in 2026, why the average misleads, what quotes leave out, and a budget rule tied to pipeline.
Website Maintenance Checklist for MSP and Tech Company Sites
A website maintenance checklist for MSP sites: weekly, monthly, quarterly and yearly tasks, with a named owner for each one.
Event Marketing for MSPs: Lunch-and-Learns, Webinars and Roundtables
How MSPs can run lunch-and-learns, webinars and roundtables, what an event has to return, and the follow-up that turns a full room into booked meetings.
MSP Marketing ROI: How to Prove Marketing Produces Revenue
How to prove MSP marketing ROI: pick a revenue basis, build a ledger, set the window to your sales cycle, and report five lines.
How Long Does It Take to Prepare an MSP for Sale?
The three clocks behind an MSP exit: a 12 to 24 month cleanup, four to five years for full value, and 6 to 12 months to sell.
Founder Dependency: How Key Person Risk Lowers Your MSP’s Valuation
How key person risk lowers an MSP’s valuation, where buyers find founder dependency, what it does to price and deal terms, and how to fix it before a sale.
How Telecom Companies Are Valued in a Sale
How buyers value ISPs, fiber operators, UCaaS providers and agent books, using dated public deals for every multiple.
M&A Advisor vs Business Broker: Who Should Sell Your IT Company?
How business brokers and M&A advisors sell an IT company, which buyers each one reaches, and how to pick the right one for your size and goals.