Holly Mack 
Home › Growth Notes › Reddit, Forums, and AI Answers SEO & AEO Reddit, Forums, and AI Answers: Why MSPs Need to Show Up Where ChatGPT Reads Why AI tools quote Reddit threads and forum answers, what the citation data actually shows, and how an MSP owner can take part honestly without getting banned. By … Read more
Home › Growth Notes › Bing and Copilot for MSPs SEO & AEO Bing and Copilot for MSPs: The AI Assistant Your Buyers Already Use at Work How Microsoft Copilot finds web answers through Bing, why that matters for MSPs whose buyers live in Microsoft 365, and the setup that gets you found there. By … Read more
Home › Growth Notes › Content Repurposing for MSPs Marketing One Video, Ten Pieces: How MSPs Turn Founder Content Into LinkedIn Posts, Emails, and Blogs How one founder video becomes a week of LinkedIn posts, clips, a blog, a newsletter section, and sales follow-ups, plus the workflow and the SEO questions owners ask. By Holly … Read more
Home › Growth Notes › MSP Case Studies Marketing MSP Case Studies That Win Deals (and Get Quoted by AI) How to turn one client result into a sales asset, a web page, and a source AI tools can quote, without breaking client trust or FTC rules. By Holly Mack October 7, 2026 8 min … Read more
Home › Growth Notes › MSP Positioning Marketing MSP Positioning: How to Stop Sounding Like Every Other IT Company Why MSPs end up sounding identical, how to choose a position buyers remember, how to prove it, and how to get AI assistants to describe you the same way. By Holly Mack October 7, 2026 10 … Read more
Home › Growth Notes › Comparison Pages for MSPs SEO & AEO Comparison Pages for MSPs: How Honest “Us vs. Them” Pages Earn AI Recommendations Which comparisons an MSP should publish, how to keep them fair and legal, and why honest us-versus-them pages get picked up when buyers ask AI to compare options. By Holly … Read more
Home › Growth Notes › Link Building for MSPs SEO & AEO Link Building for MSPs: How to Earn Backlinks Without Buying Them Where an MSP can earn real links and mentions, from vendor directories to reporters to its own data, what Google treats as spam, and how links tie into AI visibility. By Holly … Read more
Home › Growth Notes › Technical SEO Checklist SEO & AEO Technical SEO Checklist for MSP Websites A plain-language checklist your web person can run this month, covering indexing, speed, duplicate pages, WordPress, AI crawlers, and the settings that quietly hide an MSP site. By Holly Mack October 7, 2026 10 min read On This … Read more
Home › Growth Notes › Industry Pages for MSPs SEO & AEO Industry Pages for MSPs: How to Rank for Healthcare, Legal, and Manufacturing IT Searches How to build a real industry page for each vertical you serve, what healthcare, legal, and manufacturing buyers need to see, and how to stay clear of doorway pages. … Read more
Home › Growth Notes › MSP Service Pages SEO & AEO MSP Service Pages That Rank: How to Build Managed IT, Cybersecurity, and Co-Managed Pages How to plan managed IT, cybersecurity, and co-managed pages that rank in Google, get pulled into AI answers, and give a buyer a reason to call. By Holly Mack October … Read more